The celebration of the Thai Buddhist New Year, Songkran, is a time for family. It’s the time for reflection on the past year, for paying respect to elders, and preparation for the year ahead. Whether you were enjoying the water fights, travelling overseas or spending time with family; Thais flocked to Twitter to share their Songkran experience. This year’s #Songkran’s festivity generated 2.8 million Tweets (12-16 April). The conversation peaked on 13 April, around 6:00 pm, with 71,000 Tweets per minute.
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