The Sandbox, a leading decentralized gaming virtual world and subsidiary of Animoca Brands, and global next-gen entertainment company 11:11 Media today announced they will celebrate Valentine’s Day in the metaverse with ‘Parisland’, a romantic adventure set on a tropical island featuring Paris Hilton. In the new experience, which will be available exclusively in The Sandbox, players will participate in an in-game dating reality show hosted by Paris Hilton, where they will  interact with five potential romantic partners.

From 13 February to 13 March, 2023, players will be able to enter Parisland, the world’s most romantic island, and earn special rewards as they participate in Paris Hilton’s reality show. Between choosing a wedding ring and wedding outfit, finding the secret of the chef’s famed Love Burger, rescuing a castaway, and flirting with other contestants, players will also make the most difficult decision of all: finding their true love. When players complete all the quests and make their choice, they will be able to enjoy a fabulous wedding and dance the night away with Paris Hilton herself  DJing for the happy couple.

“I can’t think of a better way to light up the winter months than a romantic Valentine’s Day getaway to Paris Hilton’s tropical island in the metaverse,” said Sebastien Borget, COO and Co-Founder of The Sandbox. “Parisland offers a dazzling escape to sunny beaches, lighthearted romance, and genuine emotion as you discover and woo your romantic partner and celebrate with a destination wedding.”

“We’re thrilled to celebrate another holiday in the metaverse, this time in The Sandbox with a mission to help people find love,” said Cynthia Miller, who leads Web3 and metaverse strategy at 11:11 Media. “This marks yet another defining moment for Paris and 11:11 Media, as we continue to develop innovative, interactive experiences for next-gen audiences to connect with brands, celebrities and each other.”

Part virtual real estate, part amusement park, The Sandbox fully embraces the idea of the metaverse as a continuous shared digital space where worlds and heroes collide to make magic. Over 400 partners have joined The Sandbox, including Warner Music Group, Ubisoft, The Rabbids, Tony Hawk, Gucci Vault, The Walking Dead, Snoop Dogg, Adidas, Deadmau5, Steve Aoki, Richie Hawtin, The Smurfs, Care Bears, Atari, ZEPETO, and CryptoKitties, all following The Sandbox team’s vision of empowering players to create their own experiences using both original and well-known characters and worlds.

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